Online Presence

Don’t Tar All Career Websites with The Ladders Brush

Recently, a class action lawsuit was filed against the American jobs website The Ladders. To those of us who have been following the Ladders controversy for some time, the case comes as no surprise but while investigating the details of the complaint, I came across an online discussion between job seekers who were assessing a […]

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How to Keep your Job Search Secret on LinkedIn

One of the biggest fears people have about creating or updating their LinkedIn profile is that their employer will see the changes. After all, you don’t want your boss to know you’re looking for another job until you’ve found one. The good news is that it’s perfectly possible to create a strong LinkedIn profile –

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Why You Must Post a Photo on LinkedIn (and Which One to Choose)

Many people resist including their photo on LinkedIn and there are legitimate concerns about this. Perhaps you worry about discrimination. Perhaps you don’t like the photos you have available. But the truth is that your LinkedIn photo is vital. Profiles without photos are far less effective than those that include one. There’s something about seeing

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How to Write LinkedIn Headlines That Work (and Don’t Sound Icky)

Today the Personal Branding Blog covers the need to write a compelling LinkedIn headline. I agree with the premise. Your headline is one of the most important things about your profile. You could spend hours writing great content but the headline is what most people will see when they search. They’ll scan it quickly and

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