We’ve been working on a new site design for blueskyresumes.com for a while. We started by clarifying our brand, we then went on to site strategy – thinking through everything we want the site to do for us and for our visitors – and now we’re in the design phase, where that stuff is coming […]
Every now and then, one of my clients sends their resume in to another service for a critique. When they send it to some places, they get an honest response – usually saying ‘this is great and you don’t need any more help.’ But when they send it to one of the big resume mills
So Much Bad Resume Advice, So Little Time Read More »
Yesterday I happened to catch a conversation between a few recruiters on Twitter, several of whom were mocking the idea of working with a professional resume writer. When I asked one person why he was so against my profession, he said that he had seen people burned by working with bad writers. I can believe
Enough! A Word About Resume Writers Read More »
Do you prefer the word ‘reduced’ to the word ‘cut’? Given the choice, would you use “generated savings of…” or “saved”? I ask because recently I edited some website copy for someone who preferred big words to short ones and long, complex sentences to concise ones. I\’m the opposite. I think simplicity is the key
Are Big Words Better? Read More »
I received this question from a reader the other day: Several times in your online course and your ebook, you mention not to include things that do not pertain directly to what you’ve chosen as your Value Proposition, but you never say why it would be a bad thing to include extra information. Why? Why
Why Not Include Everything? Read More »
Do you only connect with people you know on LinkedIn? If so, you’re making yourself far less visible than you need to be and you’ll get fewer interviews as a result. I know, I know – the LinkedIn people say you shouldn’t connect to people you don’t know. Plus tons of social media “experts” all
Dispelling a LinkedIn Myth Read More »
At Six Pixels of Separation, Mitch Joel’s latest post is You Self Serving Pig. Read the whole thing because it’s great, but here’s a snippet: If there’s one cultural point of interest that is quickly emerging from the online social channels and platforms, it is that you can’t “win friends and influence people” if you
Do You Have to be a Self-Serving Pig? Read More »
So, it turns out I don’t know everything. Who knew? Ever since I started this business with my husband, we’ve made all the decisions ourselves. We did hire a web designer to create our site, but we basically dictated the content and the designer worked within those parameters. And since then, we’ve never hired outside
Confessions of a Control Freak Read More »
Seth Godin has an interesting post today that dovetails with something I’ve been thinking – he talks about the difference between grabbing attention and having people want to buy from you: Michael Jackson, Fidel Castro and Sarah Palin created drama. Paying attention, though, is the not the same as buying or respecting. It’s possible to
Do You Want Attention or Respect? Read More »
